full transcript

From the Ted Talk by Paola Antonelli: Treat design as art

Unscramble the Blue Letters

But it's not only that. The typeface — the typeface is Helvetica; it's its 50th aanrienvsry this year. And so I start tknnhiig — Max Miedinger and all those Swiss designers together, trying to outdo Akzidenz-Grotesk, and come up with a new sans-serif tcpyfeae — and the movie starts playing in my head already. And of course, you can imagine, with Humble Masterpieces it was the same thing multiplied by a hundred. And I do hope, by the way, that the real goal of the etixoibhin is going to have the same effect on you.

Open Cloze

But it's not only that. The typeface — the typeface is Helvetica; it's its 50th ___________ this year. And so I start ________ — Max Miedinger and all those Swiss designers together, trying to outdo Akzidenz-Grotesk, and come up with a new sans-serif ________ — and the movie starts playing in my head already. And of course, you can imagine, with Humble Masterpieces it was the same thing multiplied by a hundred. And I do hope, by the way, that the real goal of the __________ is going to have the same effect on you.

Solution

  1. thinking
  2. anniversary
  3. exhibition
  4. typeface

Original Text

But it's not only that. The typeface — the typeface is Helvetica; it's its 50th anniversary this year. And so I start thinking — Max Miedinger and all those Swiss designers together, trying to outdo Akzidenz-Grotesk, and come up with a new sans-serif typeface — and the movie starts playing in my head already. And of course, you can imagine, with Humble Masterpieces it was the same thing multiplied by a hundred. And I do hope, by the way, that the real goal of the exhibition is going to have the same effect on you.

Frequently Occurring Word Combinations

ngrams of length 2

collocation frequency
contemporary art 3
long story 2
humble masterpieces 2
gas mask 2
ray eames 2
civilian market 2
marti guixe 2
united states 2

Important Words

  1. anniversary
  2. designers
  3. effect
  4. exhibition
  5. goal
  6. head
  7. hope
  8. humble
  9. imagine
  10. masterpieces
  11. max
  12. miedinger
  13. movie
  14. multiplied
  15. outdo
  16. playing
  17. real
  18. start
  19. starts
  20. swiss
  21. thinking
  22. typeface
  23. year